Color Cosmetics, Choosing Natural First
Posted: Oct 18 2017
Makeup and beauty products, we all own at least 1 item if not a shelve full. But have you ever thought about what your beauty product is actually made of? Sure, they make you look amazing but is it affecting your body and health? Majority of these beauty products have colorant ingredients. Whether or not these colorant ingredients are safe or not is up to the brand. Luckily, there are brands out there that use all-natural color ingredients. (Like us!)
We found a great article written by our friend Deanna Utroske from Cosmetics Design that talks about the progression and development of natural color cosmetics in the beauty industry. Here's a tiny snippet.
Truth or dare? Natural color cosmetics that work
Whether from natural-first indie brands like Evelyn Iona or top beauty industry companies like L’Oréal, color cosmetics formulated partially or entirely with natural ingredients are gaining popularity. And effective all-natural color has arrived or is at least now a real possibility.